Contest of the Week – CoverGirl Continuous Color Lipstick
March 23rd, 2011
Can a woman ever have too many lipsticks? Putting extra lipsticks in different purses is very convenient so switching purses isn’t such a hassle! This week, we are giving away two CoverGirl Continuous Color Lipsticks in two shades, It’s Your Mauve and Smokey Rose! To enter just comment below with how you select your shade in the store.
One winner per week, winner will be chosen by 3/30/2011 and notified by email 4/6/2011. U.S. residents only.
Tags: Continuous Color, CoverGirl, giveaway, Lipstick, mauve, smokey rose
Posted in Contest of the Week
Elizabeth Arden
March 22nd, 2011
Elizabeth Arden, born in 1878, was born Florence Nightingale Graham in Woodbridge, near Toronto, Canada, the daughter of farmers. Elizabeth Arden is a symbol of extravagance and luxury in the multi-billion dollar beauty industry. Perhaps the greatest illustration of this was during the 1960 presidential election, when Jacqueline Kennedy, responding to allegations of her extravagance, retorted that Pat Nixon shopped at Elizabeth Arden.
Elizabeth Arden did not start her professional career in the beauty industry. Unable to finish high school because of her distressed finances, she entered nursing but found it wasn’t for her. After quitting nursing, Arden worked as a dental assistant, stenographer, and cashier before ultimately following her brother William to New York City. In 1908, as a cashier in a New York beauty salon, she persuaded her employer, Eleanor Adair, to teach her how to give facials, which she mastered.
After a short, disappointing partnership in a beauty salon with Elizabeth Hubbard on Fifth Avenue in New York City, Arden took over the business in 1909. She assumed a new name by scraping “Hubbard” off the front door and substituting “Arden,” a name from her favorite poem, Tennyson’s “Enoch Arden”.
It was Arden’s background in nursing that allowed her to become a pioneer in skin care. She introduced cosmetic chemistry into the development of her skincare products – a novel practice at the time. While Arden offered a selection of more than 300 varieties of creams and cosmetics—she also added essential grace notes to her products. She replaced medicinal aromas with floral scents; created elegant, systematic packaging; and opened luxurious and artistic treatment venues, which contrasted strongly with the medical austerity of other beauty-culture clinics. The rich profits from Elizabeth Arden’s products subsidized the salons and made growth possible close attention to product research. Her most successful product was Amoretta, a fluffy, non-greasy face cream.
In 1934, Arden converted her own estate into America’s first destination spa, called Maine Chance. She is responsible for nurturing an entirely new spa culture. Responding to women’s desires for both well-being and beauty, she offered cosmetics and treatments for home application as well as salon pampering at her famous Red Door salons and her Maine Chance retrea
t. Arden believed in elegant surroundings, including antiques and oriental carpets. Her red door would become famous as the trademark of hundreds of Elizabeth Arden salons in the United States and Europe. Arden also gave her clients advice on proper diet and offered an exercise salon once exercising became popular.
Arden advertised extensively in magazines, but her best investment in advertising, she said, was her charity balls, which were always featured prominently on the society pages. Her message to all women remained, “Hold fast to life and youth.” Eventually she had annual sales of $60 million.
Arden owned every share of stock in her company and consistently rejected her advisers’ urgings to make provision for the continuation of the company in its same legal form after her death in 1966, which would have saved millions in tax liabilities. Arden remained in firm control of her business virtually to the day she died in New York City. To take care of death duties, the business was sold for $37.5 million to Eli Lilly & Company.
Tags: background, biography, Elizabeth Arden, history
Posted in Biography, Blog
L’Oreal Infallible Never Fail Powder
March 21st, 2011
If you have oily skin the warmer weather is not such a good thing! To keep the shine at bay, L’Oreal’s Infallible Never Fail Powder promises to help ‘you stay shine free all day’ and promises 16 hour wear. We gave it the ultimate try out – a work out at the gym. After forty five minutes we still had a matte finish. It’s also nice that you can dampen the cosmetic sponge and use with the powder if you want a heavier, foundation-like coverage. However, since there are only 6 shades available we prefer to use it in a powder form (there is more leeway for color matching with powder). L’Oreal’s Infallible Never Fail Powder has an SPF 20 sunscreen.
Tags: 16 hour wear, Infallible, L'Oreal, Never Fail, Powder, product review, sunscreen
Posted in Blog, Product Reviews
Contest of the Week – L’Oreal Everpure Sulfate-Free Hair Color Care System
March 18th, 2011
This week, one lucky winner will receive a L’Oreal’s Everpure Sulfate-Free Hair Color Care System, which includes a shampoo, conditioner, and deep conditioner. Without harsh sulfates, this system thoroughly cleanses your hair without harming your hair color of choice. To enter to win, just comment below with how you pick your haircolor!
One winner per week, winner will be chosen by 3/23/2011 and notified by email 3/30/2011. U.S. residents only.
Tags: contest of the week, EverPure, giveaway, L'Oreal, sulfate free
Posted in Contest of the Week
Contest of the Week – Bain de Soleil Orange Gelee Sunscreen
March 9th, 2011
Getting ready for a spring vacation? This week, we are giving away Bain de Soleil Orange Gelee Sunscreen! This tanning formula gives great moisture and provides an SPF of 4. To enter, just comment below with your dream spring vacation.
Fun Fact: “Bain de Soleil” means “Bath of the Sun” in French
One winner per week, winner will be chosen by 3/16/2011 and notified by email 3/23/2011. U.S. residents only.
Tags: Bain de Soleil, contest of the week, gelee, giveaway, orange, sunscreen, tanning formula
Posted in Blog, Blog Question of the Week
Contest of the Week – WetnWild BeautyBenefits Blush
March 3rd, 2011
As you may know, the WetnWild BeautyBenefits line has been discontinued. It’s very unfortunate since it was not only great for the skin, but PETA friendly. If you’re a fan of this line you’ll love this giveaway. This week, we are giving away WetnWild BeautyBenefits Beauty Brilliance Blush in Glowing Pink AND Perfectly Plum Blush! To enter, just comment below and let us know if (in your opinion) there are any other great PETA friendly brands out there.
One winner per week, winner will be chosen by 3/9/2011 and notified by email 3/16/2011. U.S. residents only.
Tags: beauty brilliance blush, beautybenefits, contest of the week, giveaway, glowing pink, perfect plum blush, WetNWild
Posted in Contest of the Week
Revlon ColorBurst Lipgloss
February 28th, 2011
We loved Revlon’s Just Bitten Lipstain and Balm so we decided to also give their ColorBurst Lipgloss a try. This gloss promises “weightless color and mirror-like shine”. It also contains moisturizers (anti-oxidants and Vitamin E) for healthy lips. While we didn’t find this lipgloss much shinier than most glosses, we were truly amazed by the weightless feel. It feels just as light as Chapstick. High shine without feeling like you have gobs of gloss on is always a welcome experience! ColorBurst Lipgloss is available in 15 shades. We tried Peony, which is a very natural looking pink color.
Tags: ColorBurst, lipgloss, product review, Revlon
Posted in Blog, Product Reviews
