Wet n Wild Ultimate Minerals Powder Foundation
June 22nd, 2010
There is no question that mineral makeup is loved by all, and Wet n Wild has made mineral makeup more affordable than ever before. Their Ultimate Minerals Powder Foundation, priced at around $5, has a luxurious texture. What we loved the most about it is that although it’s a powder, you can get full coverage. You can layer the powder to get more coverage without getting cakey. However, for very oily skin we found that their Natural Blend Pressed Powder is more effective at combating oil.
Tags: powder foundation, product review, ultimate minerals, wet n wild
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Rimmel New Moisture Renew Lipcolor SPF 18
June 16th, 2010
Usually lip glosses get all of the fabulous ingredients to make your lips conditioned. Rimmel’s New Moisture Renew Lipcolor promises to reduce lip dryness up to 65%. With its self-adapting moisture complex, your lips get the benefit of hyaluronic acid, collagen, a SPF of 18, and vitamins A, C, E. They have a large selection – there are 24 shades to choose from. We found that the lipstick really worked as advertised when it came to lip softening, but it only lasts for a few hours before you need to wipe off and start again.
Tags: hyaluronic acid, moisture renew, product review, rimmel
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L’Oreal Paris Collagen Moisture Filler Day Lotion
June 10th, 2010
At last, we have found a day moisturizer that is truly effective at reducing the appearance of fine lines without a greasy feel. Heavy moisturizers may work well, but they hardly feel comfortable underneath makeup. We like L’Oreal’s Collagen Moisture Filler Day Lotion. It’s a light lotion, but it drastically improves the condition of your skin. We saw results in about a week. Why is collagen so important? Collagen is a protein that acts as a main connective tissue. Unfortunately, as we age, the amount of collagen in the body decreases, setting the stage for unjust imperfections such as marionette lines and forehead creases.
Tags: Collage Moisture, Filler Day Lotion, L'Oreal, paris, product review
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L’Oreal Paris Sublime Bronze One Day Tinted Gel
June 7th, 2010
Although self-tanner is an easy way to get a summer tan, many women just don’t want to go through the process. You need to exfoliate the skin before self-tanning, and put lemon juice on your palms to avoid having orange hands after application. The smell of self-tanner is not always pleasant. And there has been recent news of studies that show that the chemicals in self-tanner actually may make your skin more prone to UV damage and its resulting cancer. Whatever your reason, L’Oreal Paris Sublime Bronze One Day Tinted Gel is a welcome alternative. After you apply your lotion, you just use the tinted gel for instant color. It contains natural colorant and golden pearls. The golden pearls are very fine, so instead of a glitter it more so gives your skin a natural glow. The gel washes off in the shower so it’s goof proof. We experimented by using it for a day at the pool, and surprisingly, it didn’t rub off on the towel or the pool chair.
Tags: bronze, L'Oreal, one day, paris, product review, tinted gel
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Eucerin Plus Intensive Repair Lotion
June 1st, 2010
If you have seriously dry skin, you may want to try Eucerin Plus Intensive Repair Lotion. Made with alpha hydroxy acid and urea, it exfoliates skin and drenches it in moisture. Alpha Hydroxy acids are obtained from fruit or milk sugars and work to remove dead skin cells. This formula is also fragrance free, so those with sensitive skin don’t have to worry. We consider this to be a winter lotion. It’s intense enough for very dry or cracked skin. However, in humid weather it can give a skin a sticky feeling.
Tags: alpha hydroxy acid, Eucerin, intensive, plus, product review, repair lotion
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Charles Revson
May 28th, 2010
The huge company we know as Revlon was founded in 1932 by Charles Revson and his brother Joseph as a nail polish company with $300. Charles Haskell Revson was born on October 11, 1906 in Somerville, Massachusetts. After graduating high school, Revson went to work for a dress company and then as a nail polish salesman for the Elka company with his brother Joseph. When they were told they couldn’t sell beyond their New York City territory, they quit and began their own business. Charles and Joseph Revson founded Revlon Nail Enamel Corporation with Charles Lachman, a chemist who had married into Dresden Chemical Company (a manufacturer and distributor of nail polish). The L in Revlon is for Lachman, who had no active role in the company but owned a third of the business. Revson offered opaque nail polish that completely covered the nail and more color options. Most nail polishes at that time were transparent, and only came in three shades of red. Revson used his sales skills to sell to beauty salons, and eventually made a big order to Marshall Fields in 1934. In 1939, Revlon had another huge increase in sales when lipstick that coordinated with the polish colors was introduced using the slogan “matching lips and fingertips”. Revlon sponsored the television show, The $64,000 Question in the 1950’s which also increased sales. In the 1960’s and
1970’s Revlon expanded into skin-care products, shampoo, hair spray, and perfumes. In 1973, the affordable fragrance Charlie became the best-selling fragrance worldwide. On the downside, Revson’s attempt to expand into the fashion field, shoe polish, plastic flowers, and electric razors all failed. However, Revson was a very innovative marketer. He came up with creative nail polish colors, like ‘Fatal Apple’, launched seductive advertising campaigns before they became the norm, and broke tradition in international advertising. Instead of matching the ad to the market, he introduced American style and looks to foreign countries, making a ‘Western look’ popular. Over the years Revson gave many millions of dollars to charities. He was particularly supportive of Jewish, medical, and educational causes. Upon his death almost half his estate of $100 million was used to establish a charitable foundation. Revson passed away from pancreatic cancer on August 24, 1975. Currently, Revlon and its subsidiaries, Almay, Ultima II, and Mitchum lines, sells to large masses of consumers in 175 countries. U.S.-based Revlon went public in 1996 and in 2009 had 5,600 employees.
Tags: background, biography, Charles Revson, history, Revlon
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WetnWild Intuitive Blend Shade Adjusting Foundation + Primer
May 25th, 2010
Lately we’ve noticed that WetnWild cosmetics has been churning out some really high quality products but at the same inexpensive prices. Our latest favorite is their Intuitive Blend Shade Adjusting Foundation + Primer. Priced at around $6, this is probably the most reasonably priced foundation you’ll ever buy! The foundation starts out white, then adjusts to match your skin color exactly. You don’t have to spend too much time in the store deciding what your color is – there are 4 color ranges to choose from (Fair, Light, Medium, and Tan). What we liked the most about this foundation is that it delivered a matte finish with natural looking coverage, which is a combination that is hard to find.
Tags: Foundation, Intuitive Blend, Primer, product review, Shade Adjusting, WetNWild
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